Episode #434
How Important Are Headings for SEO?
October 08, 2017

In Episode #434, Eric and Neil discuss how important headings are for SEO. Tune in to learn why you should still take your sweet time on your headings and how it helps boost your website’s ranking. 

Time Stamped Show Notes:

  • 00:27 – Today’s topic: How Important Are Headings for SEO?
  • 00:35 – Headings are still important because the H1 tag still has more authority for search engines
  • 01:12 – If your H1 tag is larger, search engine will read it as more important than the other text in your website
  • 01:25 – Ranking zero is having a snippet above the actual organic ranking
    • 01:39 – Have some sentences after your H1 tag
  • 01:56 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool
  • 02:15 – That’s it for today’s episode!

3 Key Points:

  1. Search engines still read your H1 tag as the most important text in your content.
  2. Be sure that your heading is high quality and well thought-out.
  3. Snippets below your H1 tag will boost your ranking as it’s still read by search engines.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
WooCommerce SEO migration disaster, Content creators are the modern form of demand gen, and Value of top 100 B2B brands up by 10% vs. last year, study finds
April 25, 2024

In episode #2725, we explore the WooCommerce SEO migration disaster, WordPress acquisitions, the failure of the Amazon Fire phone, the rise of content creators as demand generators, the value of B2B b...

Episode
How To ACTUALLY Get ANYTHING You Want
April 24, 2024

In this episode, I had a wide-ranging conversation Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shar...

Episode
Does long form content still matter for SEO, Is SEO A/B testing back, The eclipse helped generate 7.6 billion dollars in revenue, and Is it worth having your company logo on a sports jersey
April 24, 2024

In episode #2724, we explore why long-form content remains vital for SEO and debunk the notion that SEO A/B testing is dead, showing its potential to dramatically increase organic traffic. We also cov...