In Episode #449, Eric and Neil discuss how to use emojis in your marketing. Tune in to learn why you should integrate emojis into your campaigns. You’ll learn how Eric and Neil utilize them and why emojis can even humanize a bot’s response to offer a more personalized experience.
Time Stamped Show Notes:
- 00:27 – Today’s topic: How to Use Emojis in Your Marketing
- 00:35 – Eric has subscribed to CB Insights which involves the venture capital and private equity world
- 00:58 – Their email caught Eric’s attention because of the use of an emoji
- 01:15 – Emojis create an emotional connection
- 01:28 – Drip allows you to add an emoji—something Eric uses
- 01:48 – Even if it’s a bot, using an emoji makes the message feel more personal
- 01:59 – You can also integrate emojis into your blog post
- 02:38 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool
- 02:46 – Go to SingleGrain.com/giveaway to get your FREE copy
- 02:55 – That’s it for today’s episode!
3 Key Points:
- Emojis can easily grab the reader’s attention.
- Adding an emoji to your messages and campaigns makes it more personal.
- Add emojis to your personal blog posts, too, as a way to connect with your audience.
Leave some feedback:
- What should we talk about next? Please let us know in the comments below.
- Did you enjoy this episode? If so, please leave a short review.
Connect with us:
Discover Latest Episodes
Neil and Eric break down why high agency is becoming more valuable than raw intelligence in the age of AI. They discuss Andre Karpathy’s views, Klarna’s AI experiment, why speed and execution now ...
In this episode, hosts Neil and Eric break down how operator creators should price influencer deals, why most founders undercharge, and when sponsorships hurt long term business growth. They share rea...
In this episode, Neil and Eric break down why running a company feels like a sandwich every day, from CEO pressure and people problems to impostor syndrome and nonstop decision making. They compare fo...