Episode #560
How Unhappy Customers Will Make You Grow – As Long As You Do This
February 11, 2018

In episode #560, Eric and Neil discuss ways that unhappy customers can actually help you grow as a business. Tune in to hear how you can turn failure into future success.

Time-Stamped Show Notes:

  • [00:27] Today’s Topic: How Unhappy Customers Will Make You Grow – As Long As You Do This
  • [00:55] Eric’s business grew 139% in 2017, but there was an “incident” and they lost 40% of their clients.
  • [01:31] So they called an all-hands meeting and found out why they lost the clients.
  • [01:50] Eric then reached out to the clients to see what their experience had been.
  • [02:02] If you talk to your customers, it will help you figure out what needs to be fixed.
  • [02:26] Neil calls former clients to see why they left and he performs surveys every month for current clients.
  • [03:14] There is a process in place now at Eric’s company to help retain clients.
  • [04:22] You need to do whatever it takes to improve.
  • [04:36] Talking to unhappy customers helps you grow as a business.
  • [05:18] If you please the majority of the customer base, they will remain loyal.
  • [05:37] Eric personally reaches out to happy clients and he finds out what their goals are for the coming year.
  • [06:24] That’s all for today!
  • [06:26] Go to Singlegrain.com/Giveway for a special giveaway!

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