Episode #560
How Unhappy Customers Will Make You Grow – As Long As You Do This
February 11, 2018
In episode #560, Eric and Neil discuss ways that unhappy customers can actually help you grow as a business. Tune in to hear how you can turn failure into future success.
Time-Stamped Show Notes:
- [00:27] Today’s Topic: How Unhappy Customers Will Make You Grow – As Long As You Do This
- [00:55] Eric’s business grew 139% in 2017, but there was an “incident” and they lost 40% of their clients.
- [01:31] So they called an all-hands meeting and found out why they lost the clients.
- [01:50] Eric then reached out to the clients to see what their experience had been.
- [02:02] If you talk to your customers, it will help you figure out what needs to be fixed.
- [02:26] Neil calls former clients to see why they left and he performs surveys every month for current clients.
- [03:14] There is a process in place now at Eric’s company to help retain clients.
- [04:22] You need to do whatever it takes to improve.
- [04:36] Talking to unhappy customers helps you grow as a business.
- [05:18] If you please the majority of the customer base, they will remain loyal.
- [05:37] Eric personally reaches out to happy clients and he finds out what their goals are for the coming year.
- [06:24] That’s all for today!
- [06:26] Go to Singlegrain.com/Giveway for a special giveaway!
Leave some feedback:
- What should we talk about next? Please let us know in the comments below.
- Did you enjoy this episode? If so, please leave a short review.
Connect with us:
Discover Latest Episodes
Episode
The Truth About Corporate AI Spending (It’s Not What You Think)
October 23, 2026
Growth Newsletter: https://levelingup.beehiiv.com/subscribe...
Episode
The Rule of 7 Is Dead: Why You Need 28 Touches Now
October 22, 2026
Eric and Neil say the rule of 7 has grown toward the rule of 28, and that buyers touch a brand 8 times for a sub-$100 B2C buy and 23 times at $10K-plus. A gelato shop stranger who knew them from diffe...
Episode
Do NOT Sleep on X Money!
October 20, 2026
Eric and Neil start with X Money, which pays 3% cash back and 6% interest, and argue that the offer is under marketed and would get more people investing. They test an AI-written blog post on a client...