Episode #552
How You Can Get the World’s Top Marketers to Share Their Secrets with You
February 03, 2018

In episode #552, Eric and Neil explain how you can get the best marketing tactics from other marketers. Tune in to hear how you can learn the latest techniques and get ahead. 

Time-Stamped Show Notes:

  • [00:27] Today’s Topic: How You Can Get the World’s Top Marketers to Share Their Secrets with You
  • [00:36] Once people start to share a tactic, it starts to get over-used.
  • [01:00] So how do you learn about great tactics without becoming one of many using the same technique?
  • [01:24] Neil thinks marketers like to party, spend money, and talk themselves up.
  • [02:25] The creator of Growthhackers.com created the site because he wanted to have a community to share tips.
  • [02:52] Marketers are going to try to outdo each other; by putting together a panel or roundtable, you will learn great techniques because they will all spill the beans just to impress each other.
  • [03:36] You also want to share your tactics with others in order to get information back.
  • [03:55] Neil likes to share tactics that work, but are kind of on their way out.
  • [04:37] Sharing techniques that are new and on their way up, it will get spread around and overused.
  • [05:07] The key is to be really careful who you share things with.
  • [06:10] If you want marketers to share their secrets with you, your best bet is to go to conferences.
  • [06:24] Conferences are where everyone wants to show off.
  • [06:35] That’s it for today!
  • [06:37] Go to Singlegrain.com/Giveway for a special edition of Crazy Egg, the heat mapping tool.
  • [06:42] Tweet at Eric @Ericosiu and let him know if you want them to curate/bundle their podcast content.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Ryan Trahan’s Bike Boom, AI’s Winners & Losers, and the SEO Comeback
August 14, 2025

In this episode #3023, Eric Siu and Neil Patel discuss influencer marketing, shifting economic signals, and the role of ideation in creating impactful content. They cover website optimization, AI’s ...

Episode
Female Models Close 67% More Deals, the Hidden Costs in Ad Targeting, and Snapchat’s Money Play
August 13, 2025

In this episode #3022, Eric Siu and Neil Patel discuss how FIMO models can boost sales close rates, the cultural shifts reshaping marketing strategies, and the evolution of advertising across platform...

Episode
Closing More Leads, Losing Google Traffic, and Calling Out SEO’s Biggest Lie
August 12, 2025

In this episode #3021, Eric Siu and Neil Patel discuss Erewhon’s creative marketing approach, earnings of top OnlyFans creators, and how entitlement can block success. They also share how luck, hard...