In episode #1382, we are going to talk about the most impactful marketing article that we have read for 2020! That’s right, we each share the most valuable piece of content for marketing we have encountered this year. We describe the experience spectrum and making better content before diving into one-time offers and how to improve your up-sell strategy.

TIME-STAMPED SHOW NOTES:

• [00:25] Today’s topic: The Most Impactful Marketing Article that We Have Read for 2020.
• [00:35] The experience spectrum and the overload of garbage content.
• [03:02] One-time offers and making money through up-sells.
• [04:34] Bonus — Russell Brunson’s book, Traffic Secrets!
• [04:41] That’s it for today!
• [04:45] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Jay Acunzo

The Experience Spectrum

Ahrefs

Ubersuggest

Russell Brunson

The OTO Bump

ClickFunnels

Traffic Secrets

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