Episode #1408
30 Lessons After 30 Million SEO Visits – Part 3
June 09, 2020

In episode #1408, we dive into numbers 17 to 23 of the 30 lessons we have learned after 30 million SEO visits! In this third installment, you can expect to learn more on subjects such as branding and how it can set you apart, why you should look to see what your competition is doing, and the importance of your SEO team. Tune in to hear tips to take your SEO game to the next level!

TIME-STAMPED SHOW NOTES:

  • [00:26] Today’s topic: 30 Lessons After 30 Million SEO visits.
  • [00:37] The importance of focusing on branding and how it relates to Google ranking.
  • [01:26] Draw lessons from your competitors and some tools to help with this.
  • [02:05] Why you should not fear duplicate content across platforms.
  • [02:32] What a power page is and why you should have one on your site.
  • [03:37] Benefits of interlinking your content.
  • [04:01] SEO is a team sport. You can’t do it alone.
  • [04:39] How having AMPs can help increase your traffic. 
  • [05:07] That’s it for today!
  • [05:21] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

 

Links Mentioned in Today’s Episode:

 

Alexa

Backlinko

AMP

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
The K-Shaped Future of Work
February 05, 2026

In this episode, hosts Neil and Eric break down the K-shaped future of software engineering, marketing, and white-collar work in the age of AI. They explain why senior talent is winning while junior r...

Episode
Revenue Per Employee Is Skyrocketing
February 04, 2026

Neil and Eric break down why revenue per employee is exploding and what AI means for the future of work, education, and careers. They unpack ARR per FTE trends, why top companies need fewer people, an...

Episode
This AI Finds Peoples Calendly And Books Sales Demos
February 03, 2026

Neil and Eric break down how AI is reshaping sales, hiring, and enterprise growth, from AI agents booking demos to why AI-driven outreach is making it harder to stand out. They dive into AI fluency, h...