In episode #2133, Neil and Eric break down 5 best practices when doing marketing for e-Commerce. Tune in to learn how simplifying pricing, optimizing search tools, and upgrading your payment options can increase conversion rates!!
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: 5 Best Practices When Doing Marketing For E-Commerce.
- [00:25] How breaking down your pricing can boost conversion rates by ten percent.
- [01:03] Why you should be using your internal search and analytics tools.
- [01:30] How to make sure that your search adapts to what converts best.
- [01:49] Ensure that you’re making it easy to pay in a variety of ways, like MobilePay and Apple Pay.
- [02:14] Why you need to include PayPal as a payment option.
- [02:30] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
- [02:31] Visit https://www.marketingschool.io/live to learn about our next event from 29-31 August!
- [02:47] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
- MobilePay
- Apple Pay
- PayPal
- Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In episode #2722, we discuss why big brands like Mcdonald's and Nike sell experiences and feelings through storytelling, if the marketing industry is recovering, the challenges faced by ESPN due to co...
In episode #2722, we discuss the current experiments and tools we're working on in our marketing efforts. We talk about using AI tools to summarize popular articles and generate backlinks, to automate...
In this episode, I had David Perell – a writing teacher, Founder of “Write of Passage” school, and the host of ”How I Write” podcast. David shares his passion for teaching writing, the conce...