Episode #1487
5 Likely Reasons Why Your Landing Page Isn’t Converting

August 28, 2020

In episode #1487, we share the five most likely reasons why your landing page is not performing as well as you expected. There are many reasons why people might visit your page and leave without making a purchase, so try to identify and address all the things that might be stopping them. Tune in to hear about the framework that helps you create landing pages with high conversion rates! 
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: Five Likely Reasons Why Your Landing Page Is Not Converting. 
[00:35] Your landing page might not answer the objections people have. 
[01:13] Copywriting does not have to be hard – you just have to know how people think. 
[01:51] Write content that touches on people’s dreams, fears, and feelings in general.
[02:40] Think about the reasons why people might not be buying from you and address them. 
[04:16] Hear about the framework that helps you create landing pages that convert.
[04:56] The importance of the UPSYD method from Breakthrough Advertising. 
[05:52] Ensure that your price is not too expensive compared to your competitors’.
[06:12] If your offer is super expensive, show people why it is worth the money. 
[06:36] Even if you write the best copy, if your pricing is off, the conversion will be slow. 
[07:04] That’s it for today!
[07:06] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!
 
Links Mentioned in Today’s Episode:
 
Frank Kern
Levels Health
The Mom Test
Breakthrough Advertising 
DigitalMarketer 
Russell Brunson 
 
Leave Some Feedback:
 
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
 
Connect with Us: 
 
Neilpatel.com

Quick Sprout 
Growth Everywhere
Single Grain

Twitter @neilpatel 
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover Latest Episodes

Episode
Cool S**t We’re Doing In AI This Quarter, How This Weird Economy Is Affecting Marketing, How We’re Generating Pipeline In A Weird Economy
May 29, 2025

In this episode #2980, Eric Siu and Neil Patel discuss how AI is revolutionizing advertising, the evolution of digital marketing strategies, and shifting workplace dynamics. They also reflect on the t...

Episode
How Netflix Is Revolutionizing Ad Buying, Bosses Are Done Being ‘Nice’, 14M YouTuber Quits – Is Going Viral Worth It?
May 28, 2025

In this episode #2979, Eric Siu and Neil Patel discuss how AI is transforming advertising, including Netflix's dynamic ad placements. They explore shifts in digital marketing, evolving workplace expec...

Episode
SEO Attribution Is COMPLETELY F**CKED, Dressing Nice Doesn’t Make You More Money, How To Get A 50% Discount On Luxury Clothes
May 27, 2025

In this episode #2978, Eric Siu and Neil Patel discuss the challenges of SEO attribution, the evolution of marketing, and the need to prioritize customer value over metrics. They also explore the role...