Episode #
5 Marketing Bets We Are Doubling Down On #1788
July 07, 2021

In episode #1788, we give you five trends in marketing that we think are worth betting on. From capitalizing on the high perceived value of TV ads to leveraging short-form video platforms and more, you’ll come away from this episode with a full new bag of tricks after tuning in! 

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: 5 Marketing Bets We Are Doubling Down On.
  • [00:30] The prospects offered by TV advertising and how to test this channel out.
  • [01:15] Attacking the platforms where Gen-Z is hanging out.
  • [01:46] Buying companies as a way to grow.
  • [02:23] Tapping into the hunger that people have for communities.
  • [03:22] Hiring people that have been successful at previous jobs with your competition.
  • [04:18] Go to marketingschool.io/live to learn about our virtual and live peer groups.

Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at http://www.marketingschool.io/pro

 

Links Mentioned in Today’s Episode:

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
Is This the Best Vibe Coding Design App?
October 28, 2025

Hosted by Neil and Eric, this episode dives into real-world CRO workflows, using Spiralyze-style A/B test insights to guide changes, and rapid AI prototyping with Alloy.app to keep designs on-brand wi...

Episode
GEO is not different than SEO. BUT…
September 18, 2025

In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now ...

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...