Episode #1587
7 Insider Secrets to Launching a Book
December 12, 2020

7 Insider’s Secrets to Launching A Book

 

In episode #1587, we share seven insider’s secrets to launching a book. If you want to get your books noticed, be sure to have quotes and testimonials from well-known authors on the cover. Tune in to learn more about hybrid and traditional publishing and what you can expect from working with publishers in general. 

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: 7 Insider’s Secrets to Launching A Book. 
  • [00:34] Bulk book sales are now being counted as a single sale.  
  • [01:04] Use a company like ResultSource that counts bulk sales individually.
  • [01:23] Have quotes and testimonials from other book authors on the front and back cover. 
  • [02:25] Consider hybrid publishing that offers the best of both self and traditional publishing.
  • [03:02] Keep in mind that traditional publishers have all the control.
  • [03:31] Some traditional publishers also own magazines in which they can promote your book. 
  • [04:00] Keep in mind that most books don’t sell very well.  
  • [04:29] Use a well-known agent if you want to go the traditional route. 
  • [04:50] Publishers are not going to drive sales for you – the marketing is up to you. 
  • [05:35] That’s it for today!
  • [05:57] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

 

ResultSource

The Coaching Habit 

Page Two Books 

Leveling Up

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
Mark Zuckerberg Slams Apple For Its Lack of Innovation
January 22, 2025

In episode #2903, Eric Siu and Neil Patel discuss Meta's recent performance management changes, the implications of Elon Musk potentially buying TikTok, and the rising trend of CMO hiring in the marke...

Episode
Evidence That Google Detects AI-Generated Content
January 21, 2025

In episode #2902, Eric Siu and Neil Patel discuss the integration of AI tools in marketing strategies, M&A strategies, the differences in ad revenue between platforms like Pornhub and YouTube, and...

Episode
How Many People Do CEOs Really Rely On in an Org?
January 17, 2025

In episode #2901, Eric Siu and Neil Patel discuss the concept of how many individuals leaders can truly count on within their organizations, the role of AI agents in ad targeting versus traditional hu...