7 Overrated Marketing Channels
In episode #1736, we give you the seven most overrated marketing channels in our opinion. Expect to hear some of the downsides of auction-based platforms, drop-in audio, push notifications, and most importantly, having a poor understanding of your audience.
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: 7 Overrated Marketing Channels.
- [00:35] Why using Clubhouse to grow your audience is unsustainable.
- [01:01] The reach of Instagram is continuing to drop.
- [01:35] Organic reach on Facebook is even lower, go figure!
- [02:05] Messenger bots on Facebook will not last.
- [02:36] Advertising at scale on Reddit will get harder.
- [03:02] Push notifications are great for traffic but terrible for conversions.
- [03:25] Advertising on any channel will not work unless you understand your audience.
- [04:07] That is it for today!
- [04:10] Text us on 310-349-3785!
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In episode #2473, we talk about where consumer confidence sits right now. The global economy has had to adapt to some pretty major events over the past three years, from a worldwide pandemic to the wa...
In episode #2472, we talk about how to truly scale AI in your organization! It feels like everyone is racing to implement AI, but is this the best strategy for business owners? Tune in to hear how we ...
In episode #2471, we’re looking at the format dominating 92.7% of Facebook posts! We’re referring, of course, to reels. Short-form content has proven to be effective across all platforms and seems...