Episode #1083
7 Proven Marketing Hacks That Work Really Well
July 19, 2019

Episode #1083 is another special, extra-long installment of Marketing School. Eric discusses proven marketing hacks that work really well. Tune in to hear this free segment from the Marketing School Live event in LA.

TIME-STAMPED SHOW NOTES:

  • [00:54] Today’s Topic: 7 Proven Marketing Hacks That Work Really Well
  • [02:00] People get on the paid ads hamster wheel too often.
  • [02:15] People also get stuck paying people for bad content.
  • [02:55] Content MVP’s.
  • [03:45] Top-performing content is often around 2000 words.
  • [04:28] People forget about links.
  • [06:07] Problogger is a great place to hire good writers.
  • [07:30] HubSpot hires people just to update content.
  • [09:33] Zero-click searches.
  • [10:16] Eric and Neil do content sprouting.
  • [10:30] Spin content out into different formats.
  • [13:15] Improving metadata is important.
  • [16:20] If you are a penny-pincher, you can use 1KProjects to find abandoned projects in which to invest.
  • [18:32] Customer data platforms.
  • [18:45] These are fairly new.
  • [19:06] The hot thing right now is personalization and Hole.io allows you to do this.
  • [22:41] Doing the right things at the right time is important in terms of sales.
  • [25:15] Chatbots.
  • [27:22] Intercom helps combine chat and email to make your marketing stronger.
  • [28:20] AI for ads.
  • [28:28] Pattern89 is AI for digital ads.
  • [30:00] As long as you make time to do all of these things, you will succeed.
  • [30:15] Consistency is key.
  • [31:17] That’s it for today!
  • [31:33] We are going to take applications for live intensive sessions. Just go to the Marketing School site for more information and to apply.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
YouTube Success Secrets #2189
August 16, 2022

In episode #2189, Neil and Eric discuss some of the best-kept YouTube success secrets! We share what has worked for us, as well as the mistakes we have made and how you can avoid them. You’ll also l...

Episode
Our Boneheaded YouTube Mistake with Marketing School #2188
August 15, 2022

In episode #2188, we talk about our boneheaded YouTube mistake with Marketing School. Tuning in, you’ll find out how Libsyn helped us automate and grow our views, the mistake we made when we stopped...

Episode
How Eric is Utilizing Product-Led Growth for NFTs #2187
August 14, 2022

In episode #2187, we discuss how Eric is using product-led growth for his NFT project. Tuning in, you’ll learn the definition of product-led growth and find out how you can implement it in the world...