In episode #1298, we share seven trends in the software as a service space! From free tools and customer experience improvement to thought leadership and the move towards platforms, following these trends can help you and your SaaS business today! Tune in to hear the most important things you should be keeping up with.
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: 7 SaaS Trends for 2020.
- [00:35] Product-led growth, free tools and indoctrinating users into your ecosystem.
- [01:07] Allowing a computer to do the work for you with the rise of AI and ML.
- [01:47] Improving customer experience and going above and beyond for retention.
- [02:45] The move towards platforms with multiple features and tools.
- [03:35] Branding and becoming a thought leader in your space.
- [04:41] Ways to make up for advertising costs!
- [05:40] Using an API for partnerships and more.
- [06:21] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
Neil and Eric break down counterintuitive business and marketing truths that actually drive growth, revenue, and long-term success. From why free products beat ads and boring marketing wins, to how AI...
Neil and Eric break down why posting less but better is the fastest way to grow on X, reacting to a deleted Nikita Beer take on wasted reach and low quality engagement. They dive into finding your aut...
In this discussion, we explore how larger companies often face greater inertia and resistance to change, especially when it comes to AI adoption. We reference an insightful Elon Musk interview that hi...