Episode #1305
7 Secrets to Selling a High-Ticket Course with Paid Advertising
February 26, 2020

In episode #1305, we share the secrets to selling high-ticket courses with paid advertising. Live webinars often lead to successful conversion and you can even leverage your recorded webinars to gain traction from your audience. Tune in to hear all the ways you can follow up with prospective customers after a webinar!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Seven Secrets to Selling a High-Ticket Course with Paid Advertising. 
  • [00:41] Why you want to choose live webinars rather than evergreen ones. 
  • [01:07] Up the traction to your recorded webinar by making it appear live.
  • [01:31] Different ways you can follow up with prospective customers after a webinar. 
  • [02:37] Offering a free trial when all the other hooks have failed to work on a customer. 
  • [03:36] Drive your audience to a video which they can access immediately. 
  • [04:24] Why you might strongly consider dropping the price of your info product. 
  • [05:43] Learn how to scale a campaign from Alex Becker or others in your field.
  • [06:36] Why having as many products as possible is key to making it with info products. 
  • [07:58] That’s it for today!
  • [08:01] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

Discover Latest Episodes

Episode
8-Figure Bootstrapped Agency Blueprint
June 15, 2024

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss the importance of client recap reports, the potential of AI consulting for ...

Episode
Engagement grew on X despite controversy, research finds, Beverly Hills schools struggle to fill classrooms, $6.6M SaaS built off of YouTube influencers, What is warm outbound sales?
June 14, 2024

In episode #2758, we discuss he effectiveness of different marketing tactics, such as influencer marketing and email marketing, and share examples of successful campaigns. We also touch on the current...

Episode
The marketing genius of the Kardashians, and What Eric gets out of YPO retreats
June 13, 2024

In episode #2757, we discuss the marketing powerhouse that the Kardashians are and how they control their messaging and connect with their audience. The conversation then shifts to Eric's YPO retreat ...