Episode #1305
7 Secrets to Selling a High-Ticket Course with Paid Advertising
February 26, 2020

In episode #1305, we share the secrets to selling high-ticket courses with paid advertising. Live webinars often lead to successful conversion and you can even leverage your recorded webinars to gain traction from your audience. Tune in to hear all the ways you can follow up with prospective customers after a webinar!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Seven Secrets to Selling a High-Ticket Course with Paid Advertising. 
  • [00:41] Why you want to choose live webinars rather than evergreen ones. 
  • [01:07] Up the traction to your recorded webinar by making it appear live.
  • [01:31] Different ways you can follow up with prospective customers after a webinar. 
  • [02:37] Offering a free trial when all the other hooks have failed to work on a customer. 
  • [03:36] Drive your audience to a video which they can access immediately. 
  • [04:24] Why you might strongly consider dropping the price of your info product. 
  • [05:43] Learn how to scale a campaign from Alex Becker or others in your field.
  • [06:36] Why having as many products as possible is key to making it with info products. 
  • [07:58] That’s it for today!
  • [08:01] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

Discover Latest Episodes

Episode
Google’s huge flop with woke Gemini, Google’s search results getting worse, and Google News Showing Political Bias
February 27, 2024

In episode #2686, we delve into the issue of political bias in Google News and its implications on the information people consume. We refer to a study conducted by AllSides, revealing that 61% of the ...

Episode
What’s Changing in Paid, Brandformance vs Performance Marketing, It’s Impossible to Track the Customer Cycle & more
February 26, 2024

In episode #2685, Eric Siu, Neil Patel, Ralph Burns, and Kasim Aslam discuss the latest trends and changes in the world of paid advertising. The conversation delves into the need for marketers to take...

Episode
How I bought a podcast, The valuation of podcasts, The risk of being overtaken & more
February 23, 2024

In episode #2684, we delve deep into the value of podcasting, particularly from an M&A perspective as our guest, Ralph Burns, discusses purchasing a podcast and its impact on business. ...