Episode #1457
7 Unconventional Ways to Monetize Your Attention
July 28, 2020

In episode #1457, we share seven unconventional ways to monetize your attention. When you have established yourself as an authoritative voice in a specific field, you can begin to charge people for your expertise, for example by creating a paid newsletter, podcast, or by offering a course. Tune in to hear how you can get people to pay you for speaking about their products and services based on your reputation in the community! 

 

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Seven Unconventional Ways to Monetize Your Attention. 
  • [00:34] We have spoken about different ways in which we have monetized this podcast.
  • [00:54] You could charge people to appear on your show, even with a small audience. 
  • [01:33] Fundo helps you to monetize your social media and other audiences.  
  • [02:43] Create a paid newsletter by using an email service provider like Substack. 
  • [03:30] You can also consider offering a paid podcast membership with exclusive content. 
  • [03:58] Celebrities get paid for endorsements and you too can get evangelism roles. 
  • [05:19] If you teach people on a certain topic and you have an audience, make online courses.
  • [05:49] Digital products such as courses are easily scalable and have few overheads. 
  • [06:01] Make more money from your content by creating a course on an existing platform. 
  • [07:16] Consider creating a paid live or virtual community at whichever price point you want. 
  • [08:13] Build the audience first and worry about the product later. 
  • [08:20] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!

 

Links Mentioned in Today’s Episode:

 

Fundo

Andreessen Horowitz

Substack

Guy Kawasaki 

Canva

Thinkific

Teachable

Kajabi 

MemberPress

Coursera

Udemy

LinkedIn Learning

AppSumo 

 

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

 

 

Discover Latest Episodes

Episode
Cool S**t We’re Doing In AI This Quarter, How This Weird Economy Is Affecting Marketing, How We’re Generating Pipeline In A Weird Economy
May 29, 2025

In this episode #2980, Eric Siu and Neil Patel discuss how AI is revolutionizing advertising, the evolution of digital marketing strategies, and shifting workplace dynamics. They also reflect on the t...

Episode
How Netflix Is Revolutionizing Ad Buying, Bosses Are Done Being ‘Nice’, 14M YouTuber Quits – Is Going Viral Worth It?
May 28, 2025

In this episode #2979, Eric Siu and Neil Patel discuss how AI is transforming advertising, including Netflix's dynamic ad placements. They explore shifts in digital marketing, evolving workplace expec...

Episode
SEO Attribution Is COMPLETELY F**CKED, Dressing Nice Doesn’t Make You More Money, How To Get A 50% Discount On Luxury Clothes
May 27, 2025

In this episode #2978, Eric Siu and Neil Patel discuss the challenges of SEO attribution, the evolution of marketing, and the need to prioritize customer value over metrics. They also explore the role...