Episode #
7 Underrated Marketing Channels #1735
May 15, 2021

7 Underrated Marketing Channels

In episode #1735, we cast out attention away from Google, Facebook and Amazon for a moment and give you our seven most underrated marketing channels. Tune in and learn why you should double down on your marketing via text, direct mail, Snapchat and more!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: 7 Underrated Marketing Channels.
  • [00:38] LinkedIn is strong from an organic and paid standpoint.
  • [01:27] Accessing influential people on Twitter.
  • [02:25] What was old is new again, such as direct mail!
  • [02:53] Snapchat ads work as well as Instagram ones but are cheaper.
  • [03:06] Audio continues to grow making podcasting advertising very effective.
  • [03:47] Don’t forget about Pinterest for B2B and B2C!
  • [04:25] Open rates are still very high when it comes to text advertising.
  • [04:59] That is it for today!
  • [05:00] Head over to marketingschoo.io/live to learn more about our live events!

Links Mentioned in Today’s Episode:

 

audience.co

community.com

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
GEO is not different than SEO. BUT…
September 18, 2025

In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now ...

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...

Episode
How to Win Big Enterprise Logos
September 16, 2025

In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...