Episode #116
7 Ways to Optimize Your Marketing Proposals
November 24, 2016

In Episode #116, Neil and Eric list the 7 ways you can optimize your marketing proposals. Listen to learn more about optimizing proposals so you can ace that deal you’ve been aiming for.

Time Stamped Show Notes:

  • 00:27 – Today’s topic: 7 ways to optimize your marketing proposals
  • 00:31 – #1 Don’t talk about how great your company is
  • 01:02 – #2 Don’t assume the decision maker will talk to you
  • 01:23 – Make sure to have case studies in the proposal
  • 01:38 – Show screenshots where the business is messing up
  • 02:00 – #3 Use Qwilr or Bidsketch—this will help you make nice proposals
  • 02:43 – #4 Learn from the people you don’t close
  • 03:27 – #5 People want something customized for them
  • 04:07 – #6 Don’t send people proposals right away
  • 05:16 – #7 Don’t just send the proposal—walk them through it
  • 06:00 – That’s it for today’s episode!

3 Key Points:

  1. It’s not about you or your company, it’s about them!
  2. Get feedback from the people who didn’t close a deal with you—learn from it.
  3. Talk to people in detail before sending your proposals.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
SEO workflows that 10x your speed and save on headcount, Old marketing that still crushes today, Is it worth submitting to your business to the Inc 500 and for other awards?, and more
September 19, 2024

In episode #2824, Eric Siu and Neil Patel discuss the integration of AI in SEO workflows, traditional marketing strategies that remain effective, the importance of critical view of awards and recognit...

Episode
The 10x marketer vs the 1000x marketer, The 3 questions that make copywriting instantly work, and LTV, the number one metric marketers get wrong
September 18, 2024

In episode #2823, Eric Siu and Neil Patel discuss the differences between 10x and 1000x marketers, the implications of smartphone technology on privacy, the future of data collection in health monitor...

Episode
The genius of the Costco $1.50 hotdog, How ‘Founder Mode’ will shift the tides of business, and Startups that raise less money grow revenue faster
September 17, 2024

In episode #2822, Eric Siu and Neil Patel discuss how Costco's $1.50 hot dog serves as a loss leader to attract customers, the importance of founders being deeply involved in their businesses, and the...