Episode #116
7 Ways to Optimize Your Marketing Proposals
November 24, 2016

In Episode #116, Neil and Eric list the 7 ways you can optimize your marketing proposals. Listen to learn more about optimizing proposals so you can ace that deal you’ve been aiming for.

Time Stamped Show Notes:

  • 00:27 – Today’s topic: 7 ways to optimize your marketing proposals
  • 00:31 – #1 Don’t talk about how great your company is
  • 01:02 – #2 Don’t assume the decision maker will talk to you
  • 01:23 – Make sure to have case studies in the proposal
  • 01:38 – Show screenshots where the business is messing up
  • 02:00 – #3 Use Qwilr or Bidsketch—this will help you make nice proposals
  • 02:43 – #4 Learn from the people you don’t close
  • 03:27 – #5 People want something customized for them
  • 04:07 – #6 Don’t send people proposals right away
  • 05:16 – #7 Don’t just send the proposal—walk them through it
  • 06:00 – That’s it for today’s episode!

3 Key Points:

  1. It’s not about you or your company, it’s about them!
  2. Get feedback from the people who didn’t close a deal with you—learn from it.
  3. Talk to people in detail before sending your proposals.

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