In episode #1141, we discuss whether joint webinars are worth the effort. The answer to this question depends on the audience; you do not want to collaborate with someone whose audience is not suited to you and your business. Tune in to hear how you can make the most of joint webinars, reasons that we avoid online summits, and simple strategies for setting up great value exchanges.
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: Are Joint Webinars Worth It?
- [00:35] The basic premise for a joint webinar.
- [00:58] The answer to the question depends on audience overlap.
- [01:29] Avoiding uneven exchanges and dangerous privacy concerns.
- [03:45] Hosting a summit; pre-recorded online conferences.
- [04:50] Why featuring on someone else’s summit can be fruitless.
- [06:21] That’s it for today!
- [06:27] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
AI adoption is accelerating faster than the internet era, and in this episode Neil and Eric break down what that means for jobs, brands, and businesses. They debate early vs late adoption, enterprise ...
Neil and Eric debate whether AI will replace talent or simply amplify it, reacting to claims that AI-first hiring will build lean $100M companies. They break down AI hiring strategy, AI talent vs expe...
Neil and Eric break down the viral AI 2x2 chart: dead weight, slop cannons, steady hands, and turbo brains. They explain why AI amplifies judgment, how most marketers misuse AI for content and outreac...