In episode #2045, Neil and Eric talk about whether personality tests actually help you pick the right marketers. Personality tests are great for a lot of things. They help you identify traits that team members might have in common while also better understanding one another’s strengths and weaknesses. Learn about the personality tests that Neil and Eric use and why personality tests aren’t necessarily the best way to find good marketers.

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: Do Personality Tests Actually Help You Pick the Right Marketers.
• [00:30] Some of the personality tests that are out there and which ones we use.
• [01:32] Why personality tests are great for team cohesion.
• [01:42] Why personality tests aren’t necessarily well equipped to determine whether someone will be a good marketer.
• [04:44] That’s it for today! Don’t forget to rate, review and subscribe!
• [04:48] Go to https://marketingschool.io/live to learn more!

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• PrincipleUs
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