Episode #
Mastering Influencer Marketing: Tips and Tactics #2352
January 27, 2023

In episode #2352, the focus is on tips and tactics for mastering influencer marketing. Neil and Eric discuss the do’s and don’ts of influencer marketing and share some valuable tools that you can use to measure engagement. Tune in today to hear it all! 
TIME-STAMPED SHOW NOTES:

[00:20] Today’s topic: Mastering Influencer Marketing: Tips and Tactics.

[00:37] Why engagement levels are much more important than follower count when it comes to influencer marketing.

[00:46] Reasons why you should avoid using influencers who have a very broad follower base. 

[01:09] What an influencer should be posting about your product or service?

[01:52] The benefits of rotating through a wide range of different influencers. 

[02:16] A story that highlights the importance of timing. 

[02:56] Valuable tools for measuring engagement.

[03:25] Why do you need to learn to negotiate in order to make a success of influencer marketing? 

[03:20] That’s it for today! Don’t forget to rate, review and subscribe!

[03:24] Go to https://marketingschool.io/live to learn more!

Links Mentioned in Today’s Episode:

Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Use Sparktoro and MightyScale to measure engagement. 

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Neilpatel.com

Quick Sprout 

Growth Everywhere

Single Grain

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover Latest Episodes

Episode
The Rock resurrects WWE, Trump Media shares close more than 15% higher after days of declines, MKHB destroyed an AI company in 41 seconds, Companies that acquire vs companies that don’t, and more
April 26, 2024

In episode #2726, we discuss The Rock's impact on WWE by proposing to become the biggest villain, spiking viewership and sales. They also explore the fluctuating market behavior of Trump Media shares,...

Episode
WooCommerce SEO migration disaster, Content creators are the modern form of demand gen, and Value of top 100 B2B brands up by 10% vs. last year, study finds
April 25, 2024

In episode #2725, we explore the WooCommerce SEO migration disaster, WordPress acquisitions, the failure of the Amazon Fire phone, the rise of content creators as demand generators, the value of B2B b...