In episode #689, Eric and Neil count out the essentials to building a million dollar business. Tune in to hear what steps you should take to achieve success.
TIME-STAMPED SHOW NOTES:
- [00:27] Today’s Topic: 7 Essentials to Building a Million Dollar Business
- [00:38] 1: You have to have something that people actually want.
- [00:54] 2: Go out there and find all the competitors and hit up their customer list; offer the same product to them for less.
- [01:25] When you’re starting off, you don’t have as many expenses and you can do free or low-cost work.
- [01:48] 3: Having a great team is the most important facet of any company.
- [02:00] Read the book Who? to learn how to build a great team.
- [02:11] 4: Get an office!
- [02:35] Having a physical location makes communication easy and it is helpful when building a solid team.
- [03:22] When Singlegrain was starting, they left an office space, but things got much easier once they all moved back into the same office space.
- [03:40] 5: Become a media company.
- [04:08] 6: You have to have upsells and downsells.
- [04:18] Stop trying to close new sales and focus on existing customers.
- [04:48] Marketing costs are lower and profit margins are higher.
- [05:00] 7: Focus in on one marketing channel.
- [05:10] Trying to do too many things at once will kill your business.
- [05:25] That’s all for now!
- [05:27] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!
Leave some feedback:
- What should we talk about next? Please let us know in the comments below.
- Did you enjoy this episode? If so, please leave a short review.
Connect with us:
Discover Latest Episodes
In episode #2956, Eric Siu and Neil Patel share insights on the Marketing School podcast performance, marketing budgets, and the role of AI in strategy. They discuss challenges with modern channels an...
In episode #2955, Eric Siu and Neil Patel share creative approaches to cold outreach, explore the benefits and drawbacks of building in public, and dive into how positioning and pricing can impact you...
In episode #2954, Eric Siu and Neil Patel explore the changing world of marketing and sales. They discuss how to navigate new channels, the value of sticking to core strategies, why follow-up is key i...