In episode #2121, Eric gets together with Kat Cole, President, COO, & Board of Directors at Athletic Greens, to talk about her career, including why she chose to become a key player in the company...
In episode #2120, Neil and Eric discuss how to create an engaging podcast that builds your brand. Tune in to learn how you can implement feedback to improve your podcast, how long you can expect to wa...
In episode #2119, Neil and Eric discuss 5 reasons why your YouYube ads aren't working and what to do about it. Several factors influence the success of your YouTube ads and your conversion rates. Tuni...
In episode #2118, Neil and Eric talk about how to stay resilient in a turbulent market. Right now the market is experiencing a lot of uncertainty and it’s a good time to take stock of what is workin...
In episode #2117, Neil and Eric talk about who’s really responsible for ads. Companies often assume that the marketing department should be responsible for ads, but that’s not necessarily the case...
In episode #2116, Neil and Eric talk about why you should create a swipe file (and tell you what it is). Swipe files are incredibly handy. It’s a place where you can store eye-catching ads, copy, an...
In episode #2115, Neil and Eric share seven practical ways to make customers fall in love with your business. Going above and beyond for your customers will always make a good impression. Make your bu...
In this episode, Eric talks with Zeb Evans, Founder, and CEO of ClickUp, about building a four billion-dollar company, the ROI of Superbowl and outdoor ads, and the lessons he learned from FIVE near-d...
In episode #2113, Neil and Eric debate whether you should get a coach or not! Business coaches are a big part of the corporate landscape and can fulfill a number of different functions for their clien...
In episode #2112, we share the key lessons we have learned from running marketing agencies. After so many years in the marketing game, we have both learned a number of very important lessons that we d...
In episode #2111, we share how to monetize a podcast the right way! There are many avenues for making money from a podcast that you can explore. In this episode we share a few of them, including adver...