In episode #1795, Neil and Eric talk about how you can teach without giving all the answers away. There are different ways you can approach this based on what fits your marketing strategy, so tune in ...
In episode #1794, we give you five ways to validate your course before you launch. One of the best ways to check if people will spend their money on your premium content is to sell it before you have ...
In episode #1793, we give you three major trends in e-commerce that you need to capitalize on for Q3 this year. These trends may not be sexy but if you are in e-commerce you have to take them seriousl...
In episode #1792, we talk about whether Twitter is a viable marketing platform today. A lot of people don’t see Twitter as being worth their time but they are mistaken. This is because there are ple...
In episode #1791, we talk about what makes NFTs interesting from a marketing standpoint and why Eric likes to collect Cryptopunks. NFTs are here to stay because they have enabled the digitization of s...
In episode #1790, we talk about why we have continued producing this podcast over so many years. The first thing that has kept us going is the enjoyment it has brought us, it is much easier to stay co...
In episode #1789, we give you the five marketing expenses you should never cut corners on. While it is good to adopt a can-do attitude and get big things done with fewer resources, you will shoot your...
In episode #1788, we give you five trends in marketing that we think are worth betting on. From capitalizing on the high perceived value of TV ads to leveraging short-form video platforms and more, yo...
In episode #1787, we talk about the effectiveness of gamification and how it can be used to optimize the process of onboarding. Th...
In episode #1786, we talk about the key ingredient in marketing! No matter who you are and what you do, building a brand takes time, especially something sustainable. We have learned over years in the...
In episode #1785, we talk about whether you should create an internal podcast. The value of an internal podcast lies in its ability to communicate and keep team members and employees on the same page....
In episode #1784, we discuss whether you should manage your own social media or hand it off to someone else. As your business scales, it is definitely worthwhile for you to consider getting someone to...