Discover Our Latest Podcast Episodes

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Episode #61
Pros and Cons of Hiring In-house vs Agency vs Consultant
September 30, 2016

In Episode #61 Neil and Eric talk about the differences between hiring in-house, hiring consultants and hiring agencies. Listen as they highlight the pros and cons, share what works for their own busi...

Episode #60
Here’s What Most Digital Marketing Agencies Get Wrong
September 29, 2016

In Episode #60 Neil and Eric discuss the relationship between digital marketing agencies and their customers—specifically how agencies treat their customers, and what agencies are getting wrong....

Episode #59
7 Things You Should Always Do Before Publishing a Blog Post
September 28, 2016

In Episode #59 Neil and Eric discuss the most important things you need to do before publishing a blog post. Listen as they illustrate the seven things you can do to increase your online presence, cli...

Episode #58
How to Create a Marketing Budget
September 27, 2016

In Episode #58 Neil and Eric highlight how they create a marketing budget. Listen as they illustrate the differences between short-term and long-term budgeting, the value of content for link building,...

Episode #57
How to Decide if You Need Separate Brands for Your Business
September 26, 2016

In Episode #57 Neil and Eric talk brands, specifically, how many you should have if you want to be successful in your efforts. Listen as they explain why brand diversification is not only unnecessary ...

Episode #56
The Best Services for Finding Great Freelancers
September 25, 2016

In Episode #56 Neil and Eric highlight how they go about hiring the best freelancers no matter the industry. Listen as they share websites, tools, and creative strategies for finding freelancers that ...

Episode #55
What Should You Do with a Website that Is No Longer in Use?
September 24, 2016

In Episode #55 Neil and Eric discuss tried and true strategies for making the most of a website that is no longer in use. Listen as they talk 301 re-directs, domain name investments, scrappy partnersh...

Episode #54
The Secret to Measuring the Success of SEO Changes to Your Site
September 23, 2016

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how...

Episode #53
Neil & Eric’s Favorite Marketing Tools that Save Time
September 22, 2016

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #53 Eric and Neil discuss their favorite marketing tools th...

Episode #52
The Best Way to Research New Blog Topics
September 21, 2016

In Episode #52 Neil and Eric discuss the all-too-common challenge of finding great ideas for blog topics. Listen as they share a number of their favorite tools, proven techniques, and secret sources f...

Episode #51
How to Get a Lot of Traffic to Your Site without Building Links
September 20, 2016

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! Links affect two types of traffic sources: organic traffic and referra...

Episode #50
Why Neil & Eric Decided to Do this Podcast
September 19, 2016

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #50 Eric and Neil discuss why they decided to do this podca...