In episode #2096, Neil and Eric talk about where they think the world is headed (and what to do about it). With rising interest rates, businesses and marketing departments find themselves needing to a...
In episode #2095, Neil and Eric discuss their reaction to Elon Musk offering to buy Twitter. Plenty of people have offered to buy Twitter, and Elon Musk certainly has the funds to do it. Tune in to he...
In this episode, Eric talks with Alejandro Navia about co-founding NFT Now, a media company that is helping put power in the hands of creatives. We discuss the impressive growth that NFT Now has exper...
In episode #2092, Neil and Eric talk about how to keep an eye on your competitors in 2022. Tune in to learn how to keep track of your competitors and how you can save time by learning from their mista...
In episode #2091, Neil and Eric talk about how to come up with the perfect messaging for your product. Learn how simple messaging can elevate your conversion rate and why perfect messaging is always a...
In episode #2089, Neil and Eric talk about the challenges of podcasting. The level of saturation in the podcast market has increased dramatically in the past five years, making it increasingly difficu...
In episode #2088, Neil and Eric talk about ad channels to consider for this year. We share the excellent ROI we’ve been generating through TikTok, as well as how to get the most out of advertising o...
In episode #2087, Neil and Eric talk about how Web3 marketing differs from Web2 marketing. You may need to do some extra explaining to give context for Web3, but if you’ve mastered marketing for Web...
In this episode, Eric welcomes back Bob Glazer, to discuss how marketing is changing and explore some of the key methods for layering performance marketing into one’s growth strategy. Bob is a Seria...
In episode #2085, Neil and Eric talk about how Netflix’s stock tanked 35%, and what this means for marketers. For years Netflix had a competitive advantage as a unique streaming service. Learn how a...