Discover Our Latest Podcast Episodes

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Episode
Bonus episode #2: A sneak peek of what our AOA hangouts look like
May 11, 2024

In this second AOA bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call designed to help agency owners like you ...

Episode
How Shake Shack is out-marketing Chick-fil-A, This Skool group makes $258,000mo, Meta opens up Quest OS to third-party hardware makers, What to do about the TikTok ban, The single most important event in the history of Facebook, & more
May 10, 2024

In episode #2736, we discuss Shake Shack's promotion targeting Chick-fil-A, the growth of skool groups and communities, why Meta is opening up Quest OS to third-party hardware makers, the potential Ti...

Episode
Express files for bankruptcy, plans to close nearly 100 stores as investor group looks to save the brand, and Mark Zuckerberg’s personal brand transformation
May 09, 2024

In episode #2735, we share personal experiences with edibles and alcohol, the acquisition of Express by WHP Global, the importance of having tough conversations in organizations, Mark Zuckerberg's reb...

Episode
SGE has the potential impact over $40 billion per year in ad revenue for marketers, The genius of Ferrari’s marketing, and All-Electric Mercedes-Benz G-Wagon
May 08, 2024

In episode #2734, we explore how Search Generative Experience (SGE) affects various industries and user behaviors, while highlighting the genius behind Ferrari's exclusive marketing strategy. We also ...

Episode
How MrBeast’s new content format caused me to cry and How Prime saved Amazon
May 07, 2024

In episode #2733, we discuss how MrBeast's new 40-minute video format, featuring a game show-style competition where people ages one to 100 compete for a $250,000 prize, evoked emotional reactions fro...

Episode
Wall Street pushes out rate-cut expectations, sees risk they don’t start until March 2025, Attribution is somewhat unknowable, Meta advertisers claim sales are down and costs are up due to glitchy automated system, and more
May 06, 2024

In episode #2732, we discuss the Federal Reserve's rate cuts, the challenges faced by advertisers on social media platforms, the use of virtual employees, the importance of building a brand, and the i...

Episode
Revenue comparison: 1B YT shorts vs. 1B YT long-form views, What are non-endemic ads from Amazon, Kindle and Oprah story
May 03, 2024

In episode #2731, we discuss the difference in earnings between YouTube long-form views and YouTube shorts views, highlighting the challenges of monetizing short-form content. We also explore Amazon's...

Episode
How effective is copying as a marketing strategy? Well, let’s look at YouTube Shorts, AirChat, the number 1 factor for a viral video
May 02, 2024

In episode #2730, we discuss the concept of copying in marketing and business, highlighting how many successful companies have copied features or ideas from their competitors. We also touched on the t...

Episode
How Jason Cohen Built TWO Billion Dollar Companies (One Bootstrapped)
May 01, 2024

In this episode, I welcomed Jason Cohen on the pod, the founder of WP Engine and Smart Bear, as he shares eye-opening insights that defy common startup norms. Why chase venture capital when you can bu...

Episode
Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more
May 01, 2024

In episode #2729, we explore various facets of personal and professional development, including lessons learned from a highly regarded event, where marketing insights and preparation habits of top pod...

Episode
Google confirms links are not that important, Google’s CEO on what search will be like in 10 years, and Does the WNBA actually have potential now?
April 30, 2024

In episode #2728, we argue that while Google has stated that links are not as important as they used to be, we still believe that they play a significant role in rankings. We also discuss the use of u...

Episode
Market valuation in India, and Marketing lessons from the human that ran the entire continent of Africa
April 29, 2024

In episode #2727, we discuss the high valuations of companies in India, the arbitrage opportunities for private equity firms, the importance of being remarkable in marketing, and the concept of identi...