In episode #2646, We delve into the impact of Google's AI search tool on news publishers, underscoring the importance for publishers to diversify their traffic sources. Furthermore, we examine the cap...
In episode #2645, We discuss various topics related to marketing and technology, including our reaction to a tweet about the risks of using AI-generated content for big brands. We emphasize the import...
In episode #2644, We discuss the effectiveness of long-form content in generating backlinks. Additionally, we explore the concept of 'brandformance,' where brands leverage popular social media content...
In episode #2643, We discuss the latest trends in digital marketing, including the best social media platforms for advertising, where Facebook and YouTube lead the way in terms of revenue generation. ...
In episode #2642, We discuss their recent experiments and findings in this episode, sharing their success with posting on social media platforms based on Twitter engagement. We explain how they use Tw...
Vivian Tu, also known as "your rich BFF," shares her insights on personal finance and wealth-building. She emphasizes the importance of focusing on increasing your earning power rather than just savin...
In episode #2641, We delve into the latest advancements in AI, focusing on the release of Gemini, a robust AI model surpassing even GPT-4, equipped to analyze images, audio, and video. Exploring the f...
In episode #2640, We discuss strategies for achieving massive reach on LinkedIn in 2024. We highlight the effectiveness of long-form text posts, which tend to outperform videos or long-form text accom...
In episode #2639, We discuss the recent bankruptcy of Thrasio, a $3.4 billion aggregator that acquired Amazon businesses. We talk about the risks of relying too heavily on one formula or platform and ...
In episode #2638, We discuss the concept of performance marketing and whether it should be considered an investment. We reference a podcast with Airbnb CEO Brian Chesky, who decided to temporarily sto...
In episode #2637, We discuss the importance of smart prioritization and warm leads in sales development. We emphasize the need for sales representatives to be more thoughtful and personalized in their...
In episode #2636, We discuss how Google and Meta are using AI to make advertising easier and more effective. We highlight features such as Performance Max and Advantage Plus that automate campaigns an...