Discover Our Latest Podcast Episodes

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Episode
Use These Influence Hacks To 10x Your Conversions #2487
June 19, 2023

In episode #2487, Neil and Eric explain how to use influence hacks to 10x your conversions! Using thought experiments designed by Niro Sivanathan, Eric and Neil explore the concepts of gain framing ve...

Episode
The Metric That’s More Important Than Customer Acquisition Costs
June 18, 2023

In episode #2486, Neil and Eric do a deep dive into the metric that’s more important than customer acquisition costs! This episode was inspired by a blog post by Elena Verna and in it you will hear ...

Episode
The Metric That’s More Important Than Customer Acquisition Costs #2486
June 18, 2023

In episode #2486, Neil and Eric do a deep dive into the metric that’s more important than customer acquisition costs! This episode was inspired by a blog post by Elena Verna and in it you will hear ...

Episode
Instagram’s Algorithm Revealed
June 17, 2023

In episode #2485 Instagram’s algorithm is revealed through Neil and Eric’s analysis of the Instagram Ranking Explained blog (plus some other information that Instagram might not be so open about s...

Episode
Instagram’s Algorithm Revealed #2485
June 17, 2023

In episode #2485 Instagram’s algorithm is revealed through Neil and Eric’s analysis of the Instagram Ranking Explained blog (plus some other information that Instagram might not be so open about s...

Episode
The GaryVee Method For Hiring Content Creators
June 16, 2023

In episode #2484, we discuss the Gary Vaynerchuk (otherwise known as GaryVee) method for hiring content creators. Gary sometimes gets flak for hiring armies of recent graduates for $20 an hour, but if...

Episode
The GaryVee Method For Hiring Content Creators #2484
June 16, 2023

In episode #2484, we discuss the Gary Vaynerchuk (otherwise known as GaryVee) method for hiring content creators. Gary sometimes gets flak for hiring armies of recent graduates for $20 an hour, but if...

Episode
How We’re Using AI at Our Companies
June 15, 2023

In episode #2483, we talk about some of the different ways that we use AI at our companies. What we won’t be talking about is how to use AI to create text-based content, videos, or images for social...

Episode
How We’re Using AI at Our Companies #2483
June 15, 2023

In episode #2483, we talk about some of the different ways that we use AI at our companies. What we won’t be talking about is how to use AI to create text-based content, videos, or images for social...

Episode
Why the Gold is in the Reviews
June 14, 2023

In episode #2482, we discuss what we mean when we say that “the gold is in the reviews.” Reviews help showcase the reputation of your company. They improve search rankings for your website, increa...

Episode
Why the Gold is in the Reviews #2482
June 14, 2023

In episode #2482, we discuss what we mean when we say that “the gold is in the reviews.” Reviews help showcase the reputation of your company. They improve search rankings for your website, increa...

Episode
Eric and Neil’s Favorite Way to Learn New Marketing Tactics
June 13, 2023

In episode #2481, we share some of our favorite ways to learn new marketing tactics that we have learned in nearly seven years of Marketing School; from surrounding ourselves with passionate people to...