In episode #1930, Neil and Eric talk about 7 marketing tools they're excited about for 2022. There are a bunch of tools out there that can help you market your business more efficiently. From helping ...
In episode #1929, we make the distinction between traffic and converting traffic while showing you how to generate the latter. There is no point in increasing your traffic through SEO and content crea...
In episode #1928, we talk about the value of incentivizing marketers and how best to do it. Charlie Munger once said, “You show me the incentive, and I’ll show you the outcome.” By this, he mean...
In episode #1927, we talk about the value of having a marketing focus and how to find out what it is. There are many channels available to us as marketers and, while the multichannel approach works be...
In episode #1926, Neil and Eric talk about 3 brutal truths which explain why you're failing at SEO. If you’ve been struggling with your SEO it might simply be that you haven’t given it the time it...
In episode #1925, Neil and Eric discuss seven critical marketing roles for 2022. There are plenty of new trends that are predicted for 2022. Tune in to find out who you should hire to prepare your bus...
In episode #1924, Neil and Eric talk about whether you should aim for an exit. Aiming for an exit may seem like a worthy goal with a big payoff, but the truth is far more complicated. Tune in to learn...
In episode #1923, Neil and Eric talk about how to write high-ranking headlines. High-ranking headlines are one of the best ways to increase your click-through rate. Tune in to learn about how you can ...
In episode #1922, Neil and Eric talk about chasing ROAS - finding winning strategies in SEO. Many marketers focus the majority of their energy on creating return on ad spend, also known as ROAS. While...
In episode #1921, Neil and Eric talk about why you don’t get what you wish for. We all have goals, dreams, and ambitions in life, but we don’t always take the steps necessary to achieve them. To l...
In episode #1920, Neil and Eric talk about the SEO trend you need to chase if you don’t want to flounder. The number one thing you should be thinking about when optimizing your SEO is customer exper...
In episode #1919, Neil and Eric talk about where to find your first PPC client. There are quick and effective tools at your disposal for identifying potential clients who could use pay-per-click to sc...