Episode #1576
All Marketing Seems to be The Same Nowadays. Here’s What to do About It.
December 01, 2020

In episode #1576, Neil and Eric talk about the fact that marketing these days all seems to be the same. We hear about what you can do to stand out, some books to read to beef up your strategy game, and the importance of always, always putting your customer first. To learn some great tips and tricks on how to win at marketing, be sure to tune in today!


  • [00:25] Today’s topic: How All Marketing Seems to Be the Same and What to Do About It.
  • [00:48] Neil and Eric’s take on the current state of marketing.
  • [01:24] If everyone is doing the same thing, your tactics will not work for as long.
  • [01:51] Focus on the strategies you have created, not the tactics.
  • [02:13] The benefits of reading strategy-related books.
  • [02:43] Figure out the channel you are doing well at and double down on it.
  • [03:31] Obsess about your customers and do what is best for them.
  • [05:02] Great strategy book recommendations from Eric. 
  • [05:29] Having a customer-centric company creates a brand.
  • [05:45] That’s it for today!
  • [05:45] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:



Jeff Bezos

Playing to Win

Blue Ocean Strategy

Good Strategy Bad Strategy

Leave Some Feedback:


  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 


Discover Latest Episodes

Syed Balkhi’s Unconventional Wealth Building Strategies
February 21, 2024

Syed Balkhi and Eric Siu discuss the power of compounding and the importance of maintaining friendships with other high performers. Syed shares his philosophy of giving unconditionally and compounding...

Sora causes Adobe to lose $18 billion dollars in 1 day, The best way to make money in AI isn’t to create something like ChatGPT…
February 21, 2024

In episode #2682, we discuss the impact of OpenAI's Sora on the marketing and business world. We highlight the significant loss in market cap experienced by Adobe stock after the announcement of Sora....

The future of marketing agencies, How to increase your agency’s value, & more
February 20, 2024

In episode #2681 of Marketing School, hosts Eric Siu, Neil Patel, and Ralph Burns along with Kasim Aslam from the Perpetual Traffic podcast delve into the future of agencies and the evolving landscape...