In episode #1146, we talk about the fatal mistakes to avoid when working in software as a service! We look at some of our personal experiences, the stories of others, and deliver a handful of helpful directions to steer you away from danger. Tune in to get a compass and map for staying out of stormy waters with your business.

TIME-STAMPED SHOW NOTES:

• [00:25] Today’s topic: The Fatal Mistakes You Need to Avoid in SaaS.
• [00:52] Picking a total addressable market that is too small!
• [02:10] Market size versus pricing options to make enough money.
• [03:10] Waiting to launch to begin marketing your business.
• [03:40] Market research and avoiding building a product in a vacuum.
• [04:22] Recruiting early on; the timing of your hiring process is vital!
• [04:57] Start selling as soon as possible, even before it you are fully built.
• [06:13] Maybe we will do a part 2 on this!
• [06:27] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

• Dropbox
• CrazyEgg
• Kissmetrics
• Zoom
• Slack 
• ProfitWell
• Pricing Creativity
• Clickflow
• BuzzSumo

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• Neilpatel.com
• Quick Sprout 
• Growth Everywhere
• Single Grain
• Twitter @neilpatel 
• Twitter @ericosiu