In episode #2761, we discuss Canva’s valuation drop from $40B to $26B, yet they still get 209M visitors monthly and have 290K referring domains. Their SEO strategy focuses on holiday and event templates, generating high volume and cheap traffic. We also cover the rise of hate accounts, the value of community-generated content, and an affiliate site’s cautionary tale of losing search visibility.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

TIME-STAMPED SHOW NOTES:

(00:00) Today’s topic: Canva’s $26B SEO strategy, Communities gaining SEO traffic, & A cautionary tale for affiliate sites

(01:00) Canva’s $26B SEO strategy

(10:29) Communities gaining SEO traffic

(13:27) A cautionary tale for affiliate sites

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