Episode #474
Do Infographics Still Work in Today’s Day and Age?
November 17, 2017

In Episode #474, Eric and Neil discuss how high-end infographics still work and manage to pull in traffic. They recommend various sources for finding some great infographic designers and provide tips and tricks which will help you create something that truly resonates with your target audience. 

Time-Stamped Show Notes:

  • 00:28 – Today’s topic: Do Infographics Still Work in Today’s Day and Age?
  • 00:40 – A high-end infographic still works
  • 00:53 – The basic ones do not work anymore
  • 01:09 – People want something new which adds value
  • 01:18 – Visual.ly is a great source to find infographic designers; Pinterest, Dribbble and Behance are some other sources worth checking out
  • 01:46 – Offshore designers might need more direction compared to someone who is US based
  • 02:11 – 3D infographics tend to do quite well
  • 02:55 – You can’t just go viral; start off by focusing on creating something great that resonates with your target audience
  • 03:10 – Make sure you have an embed code generator; we recommend the WordPress plugin WB embed code generator
  • 03:18 – Add a paragraph of text above and below the infographic
  • 03:31 – Marketing School is giving away 90-day FREE trial for Crazy Egg which is a visual analytics tool
  • 03:47 – That’s it for today’s episode!

3 Key Points:

  1. A high-end infographic still works. Avoid using basic infographics. People want something new that adds value.
  2. Offshore designers might need more direction compared to someone who is US based.
  3. 3D infographics tend to do quite well and generate the required traffic.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
25.6% of All Searches Are Now Zero Click and Here’s What You Should Do #2295
December 01, 2022

In episode #2295, Neil and Eric talk about how 25.6% of all searches are now zero-click, and what you should do. Google’s new methods for displaying search results are becoming increasingly sophisti...

Episode
Should You Hire Friends or Family? #2294
November 30, 2022

In episode #2294, we discuss whether or not you should hire friends and family. Regardless of the size of your business, hiring someone from your inner circle can be complicated! Ultimately, it comes ...

Episode
Why Some Ad Platforms Will Struggle in The Future #2293
November 29, 2022

In episode #2293, Neil and Eric discuss why some ad platforms will struggle in the future. Apple’s recent privacy changes on iOS have had a significant impact on digital advertising. With Google loo...