Episode #
Do Personality Tests Actually Help You Pick the Right Marketers #2045
March 25, 2022

In episode #2045, Neil and Eric talk about whether personality tests actually help you pick the right marketers. Personality tests are great for a lot of things. They help you identify traits that team members might have in common while also better understanding one another’s strengths and weaknesses. Learn about the personality tests that Neil and Eric use and why personality tests aren’t necessarily the best way to find good marketers.

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: Do Personality Tests Actually Help You Pick the Right Marketers.
  • [00:30] Some of the personality tests that are out there and which ones we use.
  • [01:32] Why personality tests are great for team cohesion.
  • [01:42] Why personality tests aren’t necessarily well equipped to determine whether someone will be a good marketer.
  • [04:44] That’s it for today! Don’t forget to rate, review and subscribe!
  • [04:48] Go to https://marketingschool.io/live to learn more!

 

Links Mentioned in Today’s Episode:

 

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

 

 

 

Discover Latest Episodes

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...

Episode
How to Win Big Enterprise Logos
September 16, 2025

In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...

Episode
AI Doesn’t Drive Revenue Today!
September 15, 2025

In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI...