In this episode #2988, Eric Siu and Neil Patel discuss how ChatGPT is changing user behavior and conversion rates compared to Google. They explore the rise of AI assistants in search, the cost efficiency of AI tools, and the need for AI fluency and cultural shifts within organizations. The episode wraps with insights on Google’s recent workforce changes and strategic moves in the AI era.
TIME-STAMPED SHOW NOTES
(00:00) ChatGPT vs Google: Conversion Rates and User Behavior
(02:57) The Evolution of Search: AI Assistants and Analytics
(05:58) Cost Efficiency in AI: The Future of User Services
(08:56) AI Fluency in Organizations: Embracing Change
(11:58) Cultural Shifts: Adapting to AI in the Workplace
(18:11) Google’s Workforce Changes: Buyouts and Future Directions
To suggest a topic, go to https://www.marketingschool.io.
For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
Drop Us a Review If You Enjoyed the Episode!
Discover Latest Episodes
In episode #3015, Eric Siu and Neil Patel discuss the value of partner marketing and the balance leaders need to strike between teaching and doing. They also cover the rising costs of podcast sponsors...
In this episode #3014, Eric Siu and Neil Patel discuss scaling content through podcasts, webinars, and short-form videos. They dive into the economics and effectiveness of webinars, the pros and cons ...
In this episode #3013, Eric Siu and Neil Patel discuss Elon Musk’s $1B bet on compute versus Zuckerberg’s $1B spend on AI talent. They explore buy vs. build strategies, ChatGPT’s evolving rankin...