In episode #633, Eric and Neil discuss why you shouldn’t fall in love with an idea. Tune in to hear what you should love in order to be successful.

TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: Don’t Fall in Love With an Idea
• [00:35] Most startups start with a totally different idea than what they are doing presently.
• [00:54] Don’t fall in love with an idea, fall in love with an industry.
• [01:55] As long as you stick with your industry, you can build upon that experience, as opposed to shifting to something else entirely.
• [02:18] It’s like compound interest: the moment you stop investing, you lose all that interest.
• [02:53] Stay in your lane.
• [03:01] In a Nathan Latka podcast interview, the discussion was about sticking with one industry instead of branching out into the unknown.
• [04:02] You need to love what you do, but make sure you love the industry.
• [04:20] Elon Musk had ZipTo, then Paypal, then SpaceX. Because he jumped industries, he struggled much longer before his success.
• [05:23] It’s like WOW: you need to keep levelling up.
• [06:00] That’s all for today!
• [06:04] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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