In this episode #3013, Eric Siu and Neil Patel discuss Elon Musk’s $1B bet on compute versus Zuckerberg’s $1B spend on AI talent. They explore buy vs. build strategies, ChatGPT’s evolving ranking factors, and how brand mentions, content depth, and consistency shape visibility in the AI era.

TIME-STAMPED SHOW NOTES

(00:00) Elon vs. Zuck: Compute vs. Talent

(01:30) Tesla’s Competitive Edge

(03:25) Why Elon Picks the Hard Way

(06:10) Buy vs. Build Debate

(08:45) ChatGPT’s Traffic Advantage

(09:50) SEO Is Evolving Fast

(11:00) Brand Mentions in AI Rankings

(12:30) What ChatGPT Considers Valuable

(14:10) How Podcasts Rank on LLMs

(16:00) Why Consistency Wins

To suggest a topic, go to https://www.marketingschool.io.

For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.

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Single Grain << Eric's ad agency

NP Digital << Neil’s ad agency

X @neilpatel, @ericosiu

Instagram @neilpatel, @ericosiu

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