Episode #
Google’s New Experience Algorithm
February 11, 2023

In episode #2366, we talk about Google’s latest experience algorithm update. If you’ve heard of the Google E-A-T algorithm before, you know that it stands for expertise, authority, and trust. Now, Google is upgrading the concept of E-A-T with an additional ‘E’ for the experience. Tune in to find out what this means, why good content and quality links are still the most important factors, and how you can showcase your experience to create better content!

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: Google’s New Experience Algorithm.
  • [00:25] A look at Google’s E-A-T algorithm and the addition of an extra E for the experience.
  • [01:02] How showcasing your experience can make your content better!
  • [02:27] Two most important factors: good content and high-quality links.
  • [03:15] Why you should not obsess over small things like ranking and content ratio.
  • [04:47] Insight into the metrics that Google uses to improve its algorithms.
  • [05:50] That’s it for today! Don’t forget to rate, review and subscribe!
  • [05:55] Go to https://marketingschool.io/live to learn more!

Links Mentioned in Today’s Episode:

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Discover Latest Episodes

Episode
Most New Hires Are Dead Weight Without These Two Things
January 15, 2026

In this episode, hosts Neil and Eric break down why AI fluency is becoming a non negotiable skill for marketers and operators. They discuss shrinking headcount, rising revenue per employee, the return...

Episode
The P*rnhub Email Recap Marketing Strategy
January 14, 2026

Neil and Eric break down a controversial email marketing stunt inspired by a P hub recap, debating open rates, spam risk, and long-term brand damage. The conversation expands into X versus LinkedIn fo...

Episode
Why People Hate Agencies
January 13, 2026

hosts Neil and Eric break down why product builders get more respect than agencies, how bad agency experiences shape perception, and why products compound better than labor. They unpack AI-first teams...