Episode #
Google’s Top 3 Major Ranking Factors for 2021 #1662
February 28, 2021

Google’s Top 3 Major Ranking Factors for 2021

In episode #1662, Neil and Eric talk about Google’s three major ranking factors this year. You will hear about the importance of user metrics, why you should be thinking long-term as a digital marketer, and much more. Tune in today!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Google’s Top 3 Major Ranking Factors for 2021.
  • [00:30] Number 1: User metrics, usability, and user experience.
  • [01:35] Google’s job is to deliver a good search experience so they can run ads.
  • [02:10] Number 2: Think long-term, similar to how investors think about compound returns.
  • [02:54] Number 3: Keep your content up-to-date and fresh.
  • [03:59] What can we be doing better on this podcast? Text us! 
  • [04:19] That’s it for today!
  • [04:19] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
Airbnb’s “Brand vs Search” Bet Pays Off #2302
December 08, 2022

In episode #2302, we discuss how Airbnb’s brand versus search bet is actually paying off. According to the Wall Street Journal, Airbnb’s strategy of slashing ad spending to invest in bran...

Episode
Where We Think Twitter is Going in the Long-Term #2301
December 07, 2022

In episode #2301, we talk about where we see Twitter going in the long term. After Elon Musk's recent acquisition of the social media platform, there has been much activity and speculation about where...

Episode
5 Tools to Help Scale Up Your Content Production #2300
December 06, 2022

In episode #2300, we share five tools that can help you scale your content production! If you are looking to save time, improve your materials, and keep moving forward, you have come to the right plac...