In episode #2243, we talk about how Starbucks is embracing NFTs! From new loyalty rewards and increased opportunities for creative marketing, there are a lot of lessons to be learned from Starbucks’ recent moves. Tune in to find out what we expect the company to gain from entering the world of NFTs.

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: Here’s How Starbucks Is Embracing NFTs.
• [00:39] Updates on Starbucks’ recent partnership with Polygon.
• [00:52] Thoughts on why Starbucks is taking these steps right now.
• [01:52] The example that Starbucks is setting for embracing new tech.
• [02:55] Some of the exciting avenues that are emerging from this partnership.
• [04:16] That’s it for today!
• [04:21] Go to https://www.marketingschool.io for more resources.

Links Mentioned in Today’s Episode:

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
• Starbucks
• Polygon 
• Jeff Bezos 

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