In episode #2243, we talk about how Starbucks is embracing NFTs! From new loyalty rewards and increased opportunities for creative marketing, there are a lot of lessons to be learned from Starbucks’ recent moves. Tune in to find out what we expect the company to gain from entering the world of NFTs.
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: Here’s How Starbucks Is Embracing NFTs.
- [00:39] Updates on Starbucks’ recent partnership with Polygon.
- [00:52] Thoughts on why Starbucks is taking these steps right now.
- [01:52] The example that Starbucks is setting for embracing new tech.
- [02:55] Some of the exciting avenues that are emerging from this partnership.
- [04:16] That’s it for today!
- [04:21] Go to https://www.marketingschool.io for more resources.
Links Mentioned in Today’s Episode:
- Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
- Starbucks
- Polygon
- Jeff Bezos
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