Episode #839
Here’s The Secret Instagram Weapon No One Is Talking About
November 17, 2018

In episode #839, we discuss the secret Instagram weapon no one is talking about. Tune in to hear about this new method of Instagram marketing you need to implement.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Here’s The Secret Instagram Weapon No One Is Talking About
  • [00:48] Direct Heroes is a chatbot for Instagram.
  • [01:00] It works through DM’s.
  • [01:25] If you are a brand, you can ask people to DM you and from there, you can set up automatic responses.
  • [02:08] On social platforms, the best way to drive conversions is to engage your followers.
  • [03:05] Drift has written great content on conversational marketing.
  • [03:25] 2% of Eric’s leads are from conversational marketing.
  • [04:22] It’s important to use the chatbots to drive people to other content, an email list, or some other aspect of your marketing funnel.
  • [05:25] Our tickets are too expensive, so manning chats wasn’t worth our time.
  • [06:08] One of Eric’s friend runs a company called LTV Plus. They are chat agents that man your bots.
  • [06:46] That’s it for today!
  • [06:57] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Most New Hires Are Dead Weight Without These Two Things
January 15, 2026

In this episode, hosts Neil and Eric break down why AI fluency is becoming a non negotiable skill for marketers and operators. They discuss shrinking headcount, rising revenue per employee, the return...

Episode
The P*rnhub Email Recap Marketing Strategy
January 14, 2026

Neil and Eric break down a controversial email marketing stunt inspired by a P hub recap, debating open rates, spam risk, and long-term brand damage. The conversation expands into X versus LinkedIn fo...

Episode
Why People Hate Agencies
January 13, 2026

hosts Neil and Eric break down why product builders get more respect than agencies, how bad agency experiences shape perception, and why products compound better than labor. They unpack AI-first teams...