In episode #656, Eric and Neil discuss why Trump has such an effective social media strategy. Tune in to hear how and why you should use his so-called technique.

TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: Here’s What Donald Trump Can Teach You About Social Media
• [00:35] Every time Trump tweets about Amazon, the stock value goes down (however, it always bounces back).
• [01:02] The reason his tweets are effective is that he is “super emotional”.
• [01:18] Whether you agree or disagree with him, his messages are always emotional.
• [01:54] When you get emotional with your tweets, your followers are more likely to engage (with hate or love).
• [02:30] He is a “master marketer”.
• [02:47] He knows how to manipulate the media and continues to use his platform to his advantage.
• [03:06] He apparently has a strong brand.
• [03:25] It’s a game to him and he knows how to play it.
• [03:40] Take time to reach out to people and find out who your most loyal followers are; find out what they want to hear from you.
• [04:32] Make sure you convey emotion and make sure it appeals to your most loyal followers.
• [04:52] That’s it for today!
• [04:56] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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