Kevin Espiritu, founder of Epic Gardening, shares his journey from starting a gardening blog to building a multi-million dollar business. He discusses the growth of his YouTube channel, the importance of SEO and content strategy, and the acquisition of other gardening blogs to expand his reach.
Watch the full interview here: https://youtu.be/dticDXdRuh8
TIME-STAMPED SHOW NOTES:
- (00:00) Wearing the hat: winning the biggest deal
- (01:01) Building epic gardening
- (03:47) The botanical interests deal
- (05:14) How wearing the hat made a difference
- (06:06) The angle of the botanical interests deal
- (09:28) Getting into gardening
- (10:54) Finding a hobby outside of business
- (12:44) Going all-in on epic gardening
- (20:33) Acquiring blogs for growth
- (25:48) The future of SEO
- (27:09) The importance of email marketing
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
See omnystudio.com/listener for privacy information.
Discover Latest Episodes
In episode #2967, Eric Siu and Neil Patel discuss building relationships to attract top event speakers, share marketing insights from a private summit, and examine TikTok advertising. They highlight t...
In episode #2966, Eric Siu and Neil Patel discuss the shift to zero click results and the growing importance of strong branding in digital marketing. They cover strategies for mastering marketing chan...
In episode #2965, Eric Siu and Neil Patel discuss the intricacies of sales cycles, particularly in the context of conferences, emphasizing the importance of consistent follow-up. They explore how AI i...