Episode #
How Inbound Marketing Is Rapidly Changing
May 13, 2023

In episode #2453, we discuss how inbound marketing is rapidly changing. With search traffic going down, competition going up, and website engagement metrics declining, inbound marketing strategies just aren’t working as well as they used to. Tuning in today, you’ll not only discover how inbound marketing is changing but what you can do to counteract it. We also dive into which channels are worthy of pursuing, how you might want to think differently about marketing going forward, and so much more!

TIME-STAMPED SHOW NOTES:

  • [00:00] Today’s topic: How Inbound Marketing Is Rapidly Changing.
  • [00:05] Some perspective on the ways that inbound marketing is changing.
  • [01:43] Why it’s harder to produce the same ROI as marketing channels get more competitive.
  • [02:24] How to look at marketing differently: why you have to spend a dollar to make a dollar.
  • [03:02] The benefits of leveraging an omnichannel approach.
  • [03:27] Ways to get creative with your marketing strategy and use AI to increase ROI.
  • [04:25] Channels you can use to boost your organic reach.
  • [05:48] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Discover Latest Episodes

Episode
The unusual way we give feedback at our companies
February 07, 2025

In episode #2913, Eric Siu and Neil Patel discuss the evolution of feedback styles in both personal and professional contexts. They explore the importance of authenticity in leadership, the balance be...

Episode
How Neil and Eric Would Go About Building Their Personal Brand in Today’s World
February 06, 2025

In episode #2912, Eric Siu and Neil Patel discuss personal branding, strategies for leveraging platforms like LinkedIn for growth, and the balance between agency work and product development. ...

Episode
The First 1-Person $1 Billion Company
February 05, 2025

In episode #2911, Eric Siu and Neil Patel discuss the concept of one-person billion-dollar companies, the importance of understanding business systems and cash flow, the impact of AI on the future of ...