Episode #
How Neil Is Preparing for 2022. #1950
December 19, 2021

In episode #1950, Neil and Eric discuss how Neil is preparing for 2022. As 2021 draws to a close we take a step back to reflect and plan for the upcoming year. Neil shares some of what 2021 has taught him and how those lessons will inform his planning for 2022. Tune in to hear it all!

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: How Neil Is Preparing for 2022.
  • [00:30] Hear how Neil gets his different teams to meet up and set goals for the following year.
  • [01:02] The hiring choices that Neil makes based on the roles that would’ve helped them grow more in the past year.
  • [01:25] Why Neil narrows his focus when preparing for the next year.
  • [01:47] Neil’s two core objectives for 2022.
  • [02:33] Why most of the planning is done by Neil’s CEO.
  • [03:14] That’s it for today!
  • [03:32] Go to https://marketingschool.io/live to learn more about how we do things and apply for our next event in Austin, Texas!

 

Links Mentioned in Today’s Episode:

 

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

 

 

 

Discover Latest Episodes

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...

Episode
How to Win Big Enterprise Logos
September 16, 2025

In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...

Episode
AI Doesn’t Drive Revenue Today!
September 15, 2025

In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI...