Episode #818
How Often Do You Need to Adjust Your On-Page SEO? 
October 27, 2018

In episode #818, Eric and Neil discuss how often you need to adjust your on-page SEO. Tune in to hear how attentive you should be regarding this matter.

Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: How Often Do You Need to Adjust Your On-Page SEO?
  • [00:40] Neil hasn’t updated in over a year.
  • [01:00] You should probably adjust once per quarter.
  • [01:15] Eric and Neil are too controlling, which means they didn’t make the time to get to it, because they are determined to do it themselves.
  • [01:50] Neil optimized his own website.
  • [02:00] He doesn’t typically set dates to optimize his SEO, he does it as he gets Search Console errors.
  • [2:35] If your on-page SEO is solid, you don’t need to change it, but you should run tests.
  • [03:12] Optimize your title tags using Clickflow.
  • [03:30] When you do it manually, you don’t get reminders.
  • [03:55] Most people don’t look at their on-page SEO until they get slapped by a Google update or their traffic drops off.
  • [04:08] The messiest sites have the worst on-page SEO.
  • [05:21] Check out the product Neil prefers to the WP Engine.
  • [05:37] That’s all for today!
  • [05:41] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...

Episode
How to Win Big Enterprise Logos
September 16, 2025

In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...

Episode
AI Doesn’t Drive Revenue Today!
September 15, 2025

In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI...