Episode #1099
How Often Does Digital Marketing Really Change?
August 04, 2019

In episode #1099, we discuss how often digital marketing changes. Tune in to hear how you can stay up-to-date!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s Topic: How Often Digital Marketing Changes
  • [00:50] When we include the year on things, it helps with click-throughs.
  • [00:59] Every time you change the year, your clicks increase.
  • [01:30] Marketing can change drastically because of algorithm updates.
  • [02:00] When we create videos and podcasts, the advice changes as the algorithms change.
  • [02:15] We’ve been recording for 3 years, so our new advice becomes contradictory.
  • [02:54] Google made 13,000 changes to the algorithm in one year.
  • [03:20] Digital marketing changes on a daily basis.
  • [03:30] Always test and tweak in order to stay up-to-date.
  • [03:33] That’s it for today!
  • [03:40] To attend our Growth Accelerator Mastermind, go to the Marketing School site for more information and to apply.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
How We Have Been Leveraging AI Writers #2296
December 02, 2022

In episode #2296, Neil and Eric talk about how they have been leveraging AI writers. There have been a lot of developments in the AI space recently, but we are only just starting to uncover how to opt...

Episode
25.6% of All Searches Are Now Zero Click and Here’s What You Should Do #2295
December 01, 2022

In episode #2295, Neil and Eric talk about how 25.6% of all searches are now zero-click, and what you should do. Google’s new methods for displaying search results are becoming increasingly sophisti...

Episode
Should You Hire Friends or Family? #2294
November 30, 2022

In episode #2294, we discuss whether or not you should hire friends and family. Regardless of the size of your business, hiring someone from your inner circle can be complicated! Ultimately, it comes ...