In episode #1449, we discuss how to build killer reporting that will help you move the needle of your business. Oftentimes, people look at Google Analytics or Data Studio but are unsure of how to interpret the data and end up doing nothing about it. Tune in to hear how you can get actionable reporting insights that you can apply to your business right away.
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: How to Build Killer Marketing Reporting to Uncover New Growth Ideas.
- [00:36] Killer reporting gives you actionable insights so you know what to focus on.
- [00:43] People often look at Google Analytics and Data Studio but do nothing with the data.
- [01:04] If you don’t use the data, you are wasting your time looking at reports.
- [01:18] There are several analytics gurus who have great templates to share.
- [01:50] Customize those templates to meet your needs.
- [02:03] Check out Neil’s YouTube course that teaches you to use Google Analytics.
- [02:33] The importance of setting up the right foundation for reporting.
- [03:20] If you have money, hire an analytics consultant to assist you with reporting.
- [03:39] Set up alerts that let you know how your traffic and conversion rates are performing.
- [04:09] That’s it for today!
- [04:11] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!
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