Episode #604
How to Convert Your Visitors Into Repeat Visitors
March 27, 2018

In episode #604, Eric and Neil discuss ways you can convert site visitors into repeat visitors. Tune in to hear how you can increase your conversions and revenue.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: How to Convert Your Visitors Into Repeat Visitors
  • [00:45] 25-30% of Single Grain’s visitors are repeat visitors.
  • [00:48] Most people will have this percentage of repeat visitors.
  • [01:12] Collect email addresses and re-market to them.
  • [01:30] People on your email list will be the highest converting channel.
  • [01:36] Emails account for 30% of Overstock’s sales.
  • [01:55] Made a lead magnet.
  • [02:10] Use Beacon.by to make checklists and ebooks. Other helpful tools are: Canva and Hello Bar.
  • [02:40] Use multiple channels; try push notifications.
  • [02:45] To facilitate this, try Subscribers, Push Crew, or One Signal.
  • [03:00] Chat bots are still effective (not as much as last year). You can get 40% of those people to your website.
  • [03:24] You can use RSS to blog.
  • [03:50] It’s a quick and easy way to blast everything.
  • [04:10] Neil write his emails manually, which may make his blasts more successful.
  • [04:30] Tailor your titles and content to each outlet (email, social, etc.).
  • [05:00] Use email, push, chat bots, and any new marketing channel to get people to your site.
  • [05:14] The goal is to engage with people as many times as possible.
  • [05:55] Check out Neil’s guides on Quicksprout.
  • [06:12] If you Google online marketing, Neil is always one of the top results.
  • [06:38] Don’t forget about retargeting!
  • [06:50] That’s all for today!
  • [06:52] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
How Pat Flynn Built Deep Pocket Monster to 850k Subs In A Blink Of An Eye
March 27, 2024

Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the i...

Episode
Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more
March 27, 2024

In episode #2707, we discuss Gartner's prediction of a 26% drop in search traffic, the increasing popularity of alternative platforms and social networks, and the significant inflows of assets into Bi...

Episode
How much are CEOs actually worth?, How this CEO pays $300k a year for LinkedIn services, The end of inbound SDRs?, and more
March 26, 2024

In episode #2706, we discuss the value of CEOs, the cost of LinkedIn services, the role of AI in sales development, the importance of taste in content creation, creating impactful stories, and express...